The expectations for hospitality and foodservice are noticeably changing. A shortage of skilled workers, rising costs, and higher expectations for service, sustainability, and individualization present businesses with new challenges every day. Digital solutions are no longer a topic for the future, but rather a key factor in efficiently managing processes, creating transparency, and remaining competitive.
Digitalization can be experienced here where it creates real added value in everyday business: across all areas of the trade fair. More than 100 exhibitors will present practical solutions ranging from networked POS systems, payment and self-service offerings, digital reservation and guest management systems to cloud-based software and control solutions. These include providers such as Lightspeed POS Germany GmbH, Zenchef B.V., and OpenTable GmbH, who will demonstrate how service processes can be digitally bundled and efficiently controlled. The goal is to simplify processes, reduce the workload on employees, and enable informed decisions to be made in real time.
Artificial intelligence is also becoming increasingly important in this context, for example in forecasting, automation, and personalized guest communication. Relevant applications can be found in the AI AREA. Here, exhibitors such as Foodforecast Technologies GmbH, Foodnotify GmbH, Chatlyn GmbH, and RechnungsWächter GmbH demonstrate how AI helps to control processes more precisely, use resources more efficiently, and tailor the guest experience to individual needs.
