Why INTERNORGA? Bettina Schliephake-Burchardt in conversation

Master confectioner and author Bettina Schliephake-Burchardt reveals the latest baking trends and explains why bakers and confectioners shouldn't miss INTERNORGA.

What challenges is the baking trade currently facing and how can these be mastered?

The biggest challenges for the bakery and confectionery trade are certainly the energy crisis, securing and recruiting skilled workers and rising costs for raw materials. These are all issues that certainly affect more than just our sector and are not so easy to master.


Why is a visit to INTERNORGA 2023 worthwhile for bakers?

INTERNORGA offers a place to network and exchange ideas. Particularly in the current situation, community becomes important and this can be found at INTERNORGA in Hamburg.


New product creations, unusual ingredients or innovative technology: what trends will shape the year 2023?

For sure, the topic of vegan baked goods will become even bigger in 2023. In addition, new innovative and sustainable business models will emerge.

Image: Bettina Schliephake-Burchardt, © Elfriede Liebenow Fotografie